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SJ Bocci Writes

SJ Bocci Writes

Stories that make an impact

Author Archives: Sarah Bocchino

Companionship

I don’t remember a time in my life where I haven’t had animals. Except once, and I’m not sure it counts. My mother proudly declared herself an “animal person.” When she was young, apparently folks called her “Ellie Mae” after the voluptuous blonde on The Beverly Hillbillies because my mother also wanted a pet racoonContinue reading “Companionship”

Posted bySarah BocchinoFebruary 7, 2026Posted inMemories, My StoryLeave a comment on Companionship

New Things, Old Things

Did anyone else used to blog on Xanga way back in the early 2000s? With every blog post, you could add a “Currently Listening” box. You’d type in the name of the song and the article, and it would show the album art (because we all still bought CDs back then). And then you’d veryContinue reading “New Things, Old Things”

Posted bySarah BocchinoDecember 8, 2025February 7, 2026Posted inDomestication, Lupus, MusingsLeave a comment on New Things, Old Things

Storytelling

“Sarah’s writing a book,” my husband says to his mother. My mother-in-law is the sweetest woman alive. You could tell her I was building sculptures out of feces, and she’d probably find something positive to say about it and mean it. So she looks at me, smiling, and says, “Really? What’s it about?” I’m toldContinue reading “Storytelling”

Posted bySarah BocchinoOctober 21, 2025October 21, 2025Posted inMusingsLeave a comment on Storytelling

To my younger self

In this image, I think I’m 17 or 18, judging by my haircut. I had wanted short hair since Megan Follows’ Anne Shirley chopped hers off after accidentally dying it green. Oh, I wanted short hair. So badly. But my parents said, “No.” My hair was too pretty, they said, to be cut short. PlusContinue reading “To my younger self”

Posted bySarah BocchinoSeptember 29, 2025September 26, 2025Posted inMemories, MusingsLeave a comment on To my younger self

Reconnect

Sometimes, my husband and I talk, and we realize that lupus was stealing from us for a long time. A really long time. An unacceptably long time. Because my joints didn’t ache, we didn’t do the bloodwork to look for lupus. The APS antibodies were SCREAMING in blood test results, but lupus was dismissed becauseContinue reading “Reconnect”

Posted bySarah BocchinoSeptember 26, 2025Posted inMusingsLeave a comment on Reconnect

How to Give a Successful TV Interview as a Local Business

Discover how to prepare for local TV interviews, showcase expertise, and grow trust with your community audience.

Posted bySarah BocchinoSeptember 4, 2025October 7, 2025Posted inMarketing, Portfolio, UncategorizedTags:business, content-marketing, digital-marketing, email-marketing, MarketingLeave a comment on How to Give a Successful TV Interview as a Local Business

Sales vs. Marketing Leads: How to Identify Which Leads Are Worth Your Time

Not all leads are equal. Find out how to identify high-value sales leads, nurture marketing leads, and grow your customer base.

Posted bySarah BocchinoAugust 18, 2025October 7, 2025Posted inMarketing, PortfolioTags:business, content-marketing, digital-marketing, Marketing, seoLeave a comment on Sales vs. Marketing Leads: How to Identify Which Leads Are Worth Your Time

Careful, darling

Hello again. It’s been a while. I think that’s because I have less to say, sometimes. I’m stabilizing more and more. My hair is growing back in. The horrific, steroid-induced moonface is fading. I walk up stairs and hills without impediment. I exercise. The panic attacks are further and further apart. My therapist thinks weContinue reading “Careful, darling”

Posted bySarah BocchinoAugust 12, 2025September 22, 2025Posted inMusingsLeave a comment on Careful, darling

How to Make a Good Commercial (and Avoid a Bad One)

Want to create a commercial that works? Learn what makes a video ad effective—and the common pitfalls that lead to forgettable results.

Posted bySarah BocchinoJuly 15, 2025October 7, 2025Posted inMarketing, PortfolioTags:branding, business, digital-marketing, Marketing, social-mediaLeave a comment on How to Make a Good Commercial (and Avoid a Bad One)

Wobbling

Since the last time I wrote, I had hoped that it would all be onward and upward, climbing higher, one step at a time.

But recovery is never linear. The line wobbles, falters, a hiccup here and there.

Posted bySarah BocchinoJune 7, 2025Posted inMy StoryLeave a comment on Wobbling

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