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Tag Archives: business
Sales vs. Marketing Leads: How to Identify Which Leads Are Worth Your Time
Not all leads are equal. Find out how to identify high-value sales leads, nurture marketing leads, and grow your customer base.
How to Make a Good Commercial (and Avoid a Bad One)
Want to create a commercial that works? Learn what makes a video ad effective—and the common pitfalls that lead to forgettable results.
CTV and OTT in Advertising: What They Are and How to Use Them
Not sure what the difference is between CTV and OTT? Learn about what they are, how they differ, and how they can be used in advertising.
5 Best Practices for Vehicle Wrapping
Maximize your brand’s reach with vehicle wrapping. Learn best practices, design tips, and what to consider before wrapping your company truck.
Streaming or Linear TV Ads: Which is Right for Your Business?
Streaming or linear TV ads? Compare both ad types’ targeting, cost, and reach to find the right advertising strategy for your business.
Waterfall vs. Agile: Which Methodology is Right for Your IT Project?
Waterfall and Agile are two different project management styles. But how do you know which one to use? Click here to read how these methods fit different IT projects.
Cybersecurity Risk Levels: Where Do You Draw the Line?
Both NIST and CIS frameworks grade cybersecurity risks as critical, high, medium, and low. Read this to learn how these levels are determined and define an acceptable risk level for your business.
What is an IT Roadmap?
What is an IT Roadmap, and how does it help your business? Click here to read about its definition, its purpose, and how it can help you reach your IT goals.
SJ Bocci Writes 